ǥ ̵ ! ȣ
ǥ ̵ !
ȣ
ϸ 縦 ̹ Ѹ ſ Ŀٶ . ŭ ϰ, ̶ ̴. ط ٹ 22° ȣ ̹. 6ð ð, ٻڰ ư Z . ȣ ڸ 鰣 ò ȭ , 尡 ־ ۾ ߴ. ͺ信 ̵ ϴ , ̵ ϴ ۾̶ . ڡ
̲ 3
ȣ ϴ ְ ' `ְ ǰ', `ְ ', ̷ ̷ . ǡ ְ ǰ ̸, ̸ ħϴ ̶ Ѵ. ȣ ⺻ Ű ߴ.
ڸ(CO-marketing) 索
汸簭 (Glucophage) ũ(ǥ ) Բ 7 ڸ ϰ ִ. ũ ״, ǰ ̾ƺ(Diabex) ̸ ǸѴ. ΰÿ üó ϰ ûڵ尡 ܴ. 汸簭 \Ǹ 1 ǰ, Ǹϸ鼭 汸簭 ó 20% , о ְ óǰ ڸ ´. , ũ ڸ ū ϰ ִ.
ױպ귣 硯
3,500 ǥ
105 ϰ, 99.9% ױշ ױ 귣 (Dettol) . ౹θ Ǵ ܿ ܿ ڵÿ ǰ ִ. ױս 罺 Ǵ Ȳ̹Ƿ, ȹ̴. 3,000 ÷Ȱ, ش 3,500 ǥ. ( ) Ǫ糪(Ǿǰ, Ǻ հ ġ), Ż(Ǿǰ, Ƽ ġ) ũ ϰ , ִ ǰ ȹ̴.
OTC
ȣ ȸ簡 ϱ ؼ OTC, ETC ִ 䱸dz, Ǿо ο Ǿôü ϰ ִ١ ߴ. , ൵ž簡 ϹǾǰ Ȱȭ ִ ̹Ƿ, ɰ ذ ʿϴ١ ߴ. ο ̵ â ž ü ൵ ȸ ߴ.
ű Win-Win
ȣ νϰ, ֱ桱 ž迡 ߴ. Ű (Win - Win)ϴ ̶ Ǵ, ݱ 10← OTC յ 1,300 30ȸ ִ١ . ž ũ ǽϱ ߴܴ. ̹ۿ ϴ ְ `̽ ͺ並 ֿ ž ǥ ǰ ϰ ߴ.
ħ
ȣ 鿡 ǥ ! Ѵ. Ű θ ϴ ɺθۿ ʴ ̸, ǥ ־ ̵ ȴ١. , ڱ ü 赵 ߴ. ȣ ƴ϶ ϴ ħ̴.
ǽ % ϰ ִ°? ǽ ɱ̹Ƿ ṵ̈ ̴ ǥ
Ӿ غ! γ ԵǾ ǽĿ ̲ ̴.
1. 5 Ѱ ִٸ ̷ ְ ʹ.
ǥ ϰ, װ ϱ ȹ ȹ õϱ ʽÿ.
2. Ư ٷڴ ڽ ؿ Ѵٴ ̴. ΰ ϰ ȹ ִٰ
ϴ ٿ Ѵ. ڽ ǰ ϴ ǥ ̴.
3. ٸ ൿ ּ å̴. ŷڸ ŷڴ ں .